A Decade of OEM & ODM Partnership with a Global Footwear Company
For more than a decade, Fuerkang has partnered with a historical Europe-based footwear company to develop and manufacture multiple brands across its portfolio. What began as an OEM manufacturing partnership gradually evolved into ODM collaboration as our design and development capabilities expanded. Together, we've grown alongside the client's brands, supporting their transition from classic essentials to more fashion-forward collections.
Growing Together Through Changing Markets
Long-term partnerships are built by continuously adapting to customers' evolving needs.
We initially manufactured classic black-and-white school shoes for Southeast Asian markets before expanding into a broader range of footwear categories and styles.
As consumer preferences shifted, we worked closely with the client to develop fashion-driven collections inspired by urban outdoor trends, combining contemporary aesthetics with optimized vulcanized construction for durability and everyday wear.
From Manufacturing Partner to Product Development Partner
Over the years, our role has expanded beyond production.
By providing design support, prototype development, engineering expertise, and reliable manufacturing, we've helped bring new concepts to market while maintaining the consistent quality and delivery our client depends on.
The enduring partnership reflects our commitment to growing alongside our customers and supporting their brands through every stage of development.